A wicked contemporary satire, distant cousin to Lord of War, if a little less urgent. The level of public anxiety over Big Tobacco isn’t terribly high at the moment, but the larger theme of corporate and governmental spin is a timely one. Also like Lord of War, it kicks off with insane energy: one of the best opening title sequences I’ve ever seen, followed by flurry of pop-up infographics, freeze-frames, and ironic subtitles. Too bad that after the first half hour or so, it settles down into fairly straightforward family melodrama.
And now that’s what I call e-cards.